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Caitlin Clark assists the WNBA in breaking the record for draft viewing.

With a record 2.45 million viewers tuning in on Monday night to watch ESPN’s coverage of the WNBA draft, the Caitlin Clark experience delivered yet another television milestone.

 

Comparing the audience to the 2023 draft, which drew 572,000 viewers, more than four times as many people watched. When Diana Taurasi of UConn went first overall in 2004, the previous draft record was 601,000.

The New York Liberty game against the now-defunct Houston Comets drew an average audience of 2.74 million viewers on NBC on Memorial Day in 2000, the greatest viewership for a WNBA telecast since that year.

 

The reason for the large turnout on Monday was Iowan athlete Clark, a generational talent who has introduced thousands of new fans to the game.

The women’s NCAA championship game this year featured Clark and Iowa versus South Carolina, and it was televised on ESPN to an unprecedented average of 18.7 million viewers.

 

The Indiana Fever, who will have maximum exposure this WNBA season with 36 of their 40 games aired by the league’s national broadcast and streaming partners, selected Clark first overall.

 

Written by schooleiwa

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